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Shanghai Ushine Film & Television Media Co., Ltd
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Brief Introduction
As a subsidiary of Zhejiang Talent Film & Television Co., Ltd., Shanghai Ushine Film & Television Media Company is committed to the development and industrialization of movie and TV scripts and other screenwriting related business. The chief executive of the company is Yu Fei, who is also the current Deputy Secretary-General of the Chinese TV Drama Screenwriters’ Working Committee, Deputy Secretary-General of China Film and Literature Association, Vice Chairman of the Screenwriters’ Working Committee of Beijing Film Association, etc. He has participated in the creation and planning of more than 45 scripts, of which 20 were shot successfully.
General Manager

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Yu Fei, General Manager and Professional Scriptwriter of Shanghai Leisure Television and Film Media Co.,Ltd

 

He is currently deputy secretary-general of China Radio and Television Association TV-Series Screenwriters Committee, deputy secretary-general of Chinese Film Literature Association, vice-chairman of Screenwriter Beijing Film Specialist Association, visiting professor of Zhejiang University of Media And Communications, member of Chinese Writers Association, and winner of the Sixth Beijing Young and Middle-aged Artists of Morality Model and Excellent Performance.


 Since 1997, he has participated in more than 45 script planning and creations, more than 20 of which were successfully broadcasted. His representative works include the TV seriesTHE UNFAILING RADIO WAVEas the independent scriptwriter andThe VI Group of Fatal CaseIII and IVas the main co-screenwriter.THE UNFAILING RADIO WAVEhas won the Flying Goddess Award, Five Top Project Award and Gold Star Award.The VI Group of Fatal Casehas become one of the representative high-level police dramas in mainland China. There are other broadcast TV works such asOutlander,The Story of Criminal Police,Glory,Emergency Interlink,The Golden Land, Accident Tracking, The Woman out of Prisonand so on.


 He has devoted himself to the study of creation and operation of screenwriting, paying particular attention to the exploration and study of the problems in the process of writing scripts, and has made unreserved 400,000-word sharing to the screenwriters at Weibo account @Scriptwriter Yu Fei and Wechat account @Scriptwriting Special Action Team, which have been widely recognized in the film industry. The new media account has become an important platform for free learning and exchange of knowledge.


Since 2014, TV Guide Magazine subordinate to State Administration of Press, Publication, Radio, Film and Television opened a column named Fei’s Talk, which was devoted to discussing screenwriter-related things in the film and television industry. He put forward a scientific and easy-to-do "1.55 screenwriter Law "and" screenwriter work chain" through years of experience, which has been widely recognized in the industry. Many film and television studios and screenwriter studios and individuals have begun to use this win-win way of working.


He has provided scriptwriting courses for Beijing Film Academy, Central Drama Academy in Beijing, Communication University of China, Beijing Normal University, Capital Normal University, Guangxi Arts University, Zhejiang University Of Media and Communications and many other universities, many Literature Associations and the Writers Associations, and China Radio and Television Association TV Series Screenwriter Committee, and scriptwriters from different provinces and cities nationwide. He played a positive role in spreading basic scriptwriting knowledge, improving the level of scriptwriters, and promoting the healthy development of the industry.


In recent years, he is committed to the new media screenwriter education. In addition to the free courses on "YY Voice" and other network platforms, he also opened two-period WeChat online courses of "Yu Fei Scriptwriter Practice Class" for three classes together with the cutting-edge scriptwriter media "Scriptwriter Club" for many different students in the country and around the world. It brought gratifying effects, good economic benefits and new ideas for scriptwriter training and selection of creative talents.


He is deputy secretary-general in charge of academic and human rights and copyright protection for the China Radio and Television Association TV Series Screenwriter Committee, organized a number of scriptwriting salons, participated in in-depth discussion and personally appealed to macro and strategic work for scientific revision of theCopyright Law. He was also involved in supporting copyright protection, mediation, litigation of the scriptwriters and even repeatedly involved in detailed and complex work such as script contrast, which achieved satisfactory results. He is a creator, planner and manager who has comprehensive grasp of the scriptwriting creative and operational experience.


In 2015, he founded Shanghai Leisure Television and Film Media Co., Ltd which is committed to the industrialization development of film and television scripts as well as other types of work related to scriptwriting. In the same year, the listed company Talent Television and Film (300426) acquired 51% stakes of Shanghai Leisure Television and Film Media Co., Ltd, and provided 20 million funds for its independent operation of script and IP to achieve in-depth development of the source in the industry.

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